Gamuda Berhad And Wct Berhad Example For Free - Free Essay Example

Accounting Ratios are the ratios show the relationship between accounting data in a balance sheet, profit and loss account in a particular organization. The accounting ratios are used to measure the performance in an organization. There are five different categories for calculating five different aspects of the business performance, it is profitability of company, liquidity of company, asset management of company, debts management and capital gearing of company, and market value of investment to ordinary shareholders/common stockholders. First, profitability of company is measuring gross profit markup, gross profit margin, operating profit margin on sales, profit margin on sales, basic earning power (BEP), return on total assets (ROA), and return on common equity (ROE). In calculating liquidity of company, there are using the current ratio and liquid ratio. Asset management of company are using inventory turnover, fixed assets turnover, total assets turnover, debtor ratio, debtor payment period, days sales outstanding (DSO). In debts management and capital gearing of company, debts ratio, capital gearing ratio, debts equity ratio, times interest earned, creditor ratio, and creditor payment period are apply. In market value of investment to ordinary shareholders / common stockholders measured about earning per share, price or earnings ratio, dividend cover, earnings yield, dividend yield, price or cash flow ratio, and also market price or book value ratio. There are three ways to compare the accounting ratio for the business performance measurement. First, inter-temporal comparison between two periods means that compare the accounting ratio with the past year financial statement. Second, inter-firms comparison between two companies is measure the accounting ratio between the two same industry companies. Third, comparison with industry averages. I choose the inter-firms comparison to measure the business performance in Gamuda Berhad and WCT Berhad. Gamuda Berhad is a leader in turnkey and B.O.T. civil engineering infrastructure and township development, with projects and investments in South East and Far East Asia, Indochina, South Asia and the Middle East. In infrastructure concession, they expertise covers highways and expressways, bridges, dams and hydropower, tunnels, hydraulic engineering and water treatment, railways and mass-rapid transit systems, marine works and ports, and building, which are delivered through general contracting, design and build, turnkey, as well as B uild-Operate-Transfer methods. WCT Berhad is a company that hands-on, experienced and capable workforce in engineering construction and property development and management. WCT Berhad also an ownership of one of the largest fleet of modern construction machineries in the Middle East and Malaysia. From the income statements and balance sheets in the financial statement can measure the accounting ratio for the both companies. The business performance can exactly measure from there. I found the information of the both companies from the link below. https://www.wct.com.my/CMS/Home/1/0.aspx, https://www.gamuda.com.my/. Financial Statement Analysis Below is an accounting ratio for two companies. 2.1 Profitability Ratio Ratio with Formula Calculation for Gamuda Berhad Calculation for WCT Berhad Gross Profit Markup Gross Profit Margin Operating Profit Margin on Sales Profit Margin on Sales Basic Earning Power Return on Total Assets Return on Common Equity 2.2 Liquidity Ratio Ratio with Formula Calculation for Gamuda Berhad Calculation for WCT Berhad Current Ratio Acid-test Ratio 2.3 Asset Management Ratio Ratio with Formula Calculation for Gamuda Berhad Calculation for WCT berhad Inventory Turnover Total Assets Turnover Debtor Ratio Day Sales Outstanding 2.4 Debts Management Ratio Ratio with Formula Calculation for Gamuda Berhad Calculation for WCT Berhad Debts Ratio Debts Equity Ratio Times Interest Earned or Interest Cover 2.5 Market Value of Investment to Stockholders Ratio Ratio with Formula Calculation for Gamuda Berhad Calculation for WCT Berhad Earnings Per Share Price Earnings Ratio Earnings Yield Market Price Per Book Value Ratio Comparison between Gamuda Berhad and WCT Berhad Below is the ratios comparison between two companies for business performance measurement. 3.1 Profitability Gross profit markup and gross profit margin: Gamuda having the higher gross profit markup and gross profit margin compare to WCT. That means Gamuda indicate the higher gross profit earned by the company from the sales made. This showing Gamuda Berhad is effective and efficient in controlling the purchase cost by making the purchase at a lower cost from the supplier. Besides, Gamuda also effective in controlling the production cost by using the material and labour to reduce the production cost. Operating profit margin on sales: In operating profit margin on sales, Gamuda applies the higher margin than WCT. This mean that Gamuda is the company best to look at the change in operating margin over to WCT. The higher margin is mean it is earning more per dollar of sales. Profit margin on sales: Gamuda shows the higher profit margin compare to WCT. Gamuda earned high profit from the sales and the firm is effective control on the expenditure and interest cost. Compare to WCT, the company indicates high operating expenses and high interest cost than Gamuda. WCT was earned lesser profit than Gamuda. Basic earning power (BEP)/ Return on common equity (ROE): WCT shows the higher profit in the BEP and ROE. This mean WCT company show the high profit in generated from the total assets used and the capital employed due to the effectiveness and efficiency of using the assets and capital in business activities. Return on total assets (ROA): In return on total assets different with the BEP and ROE. Gamuda shows the higher profit in ROA rather than WCT. Gamuda can effectiveness using the assets in the business activities to increase the production volume and sale volume at the lower cost to increase the profit earning than WCT. 3.2 Liquidity Current ratio and Acid test ratio: Both company having the higher ratio in the current ratio and acid test ratio. This means that both companies are having the large amount of current assets that can be used to finance their current liabilities. Their company financial is stable and able to finance its short term liabilities. However, Gamuda having the higher ratio than WCT which is mean that financial in Gamuda is more stable than WCT. 3.3 Asset Management Inventory turnover: In the measurement of inventory turnover that shows the WCT having the higher inventory turnover rates compare to Gamuda. This means that WCT having the fastest stock taken out for resale. The stock of WCT will not accumulate and the money will not tied up with the stocks. Total asset turnover: WCT shows the higher total asset turnover compare to Gamuda. WCT is more effectiveness and efficiency of using the assets in the business activities to increase the production volume and sales volume. Debtor ratio and Days sales outstanding (DSO): Gamuda having the higher debtor ratio and days sales outstanding compare to WCT. Gamuda has given the longer credit time to the debtor who owing money. The longer time to collect money from the debtors will cause financial in Gamuda facing the short term financial problems. 3.4 Debts Management and Capital Gearing Debts ratio: WCT having the higher debts ratio compare to Gamuda. WCT will having the heavy debts burden and the company will bearing the high interest cost. They will face the unstable financial pay back the debts and it could cause to sell the assets to pay back the debts. Times interest earned/Interest cover: WCT shows the high debts equity ratio compare to Gamuda. High debts equity ratio in WCT means that it is always accompanied with low time interest earned and it also bearing the high interest charges. However, Gamuda having the low debts equity ratio and this is means the company having a high time interest earned compare to WCT. The company is bearing the low interest charges. 3.5 Market Value of Investment to Ordinary Shareholders Earning per share: Earning per share is to measure the business growth of the company. WCT having the higher earnings per shares compare to Gamuda. This is represents WCT having the high rate of growth compare to Gamuda. This can attracts more common stockholders to invest in WCT. Price earnings ratio: Gamuda having the highest prices earning ratio compare to WCT. So, stockholders in Gamuda need to take more times and the longer period to recover backs their share investment. Therefore, WCT will more attractive to invest because the company will recover back the share investment faster than Gamuda. Earnings yield: WCT shows the highest percentage in earning yield compare to Gamuda. The WCT Berhad is having the high net income return and this is more attractive to the common stockholders. Market price per book value: Gamuda is indicating the highest share market price compare to WCT. Gamuda will not attractive to common stockholders because the share market price rises high above the real asset value. Conclusion By measurement in accounting ratio of financial statement, two of the companies are showing the different business performance. Gamuda Berhad and WCT Berhad are the two companies which are in the same industry. In profitability of company, Gamuda is earning the higher profit compare to the WCT. In liquidity of company, Gamuda also shows the stable financial compare to WCT. In asset management of company, WCT operates in the fast stock turnover than Gamuda. Other than that, WCT also can collect the money from the debtor faster than Gamuda. This will make WCT more liquid in their financial. In market value of investment to ordinary shareholders, WCT will attracts more shareholders to invest in their company because they can get the high net income return and having the shortest time to get the investment money compare to Gamuda. There are many problems to get the information because the base of the information is always out of date. The historical cost information may not be the m ost appropriate information because if the inflation effect happens, this may not be applies in. Beside that, the information in published accounts is summarized information, we cannot get the detail information and the analysis of accounting information not the root of the problems. On the other hand, there are many problems in the comparison inter-firm also. Different companies are having the different financial and business risk. The companies will also using the different accounting policies. There will having the impacts of the size of the business and its comparators on risk, and the impacts of different environments on results. 5.0 Financial Markets Financial markets is a market who is having surplus fund or capital that lending out to the organization or people who are lacking capital or fund in their business. There are many different types of financial markets. Every different financial market serves different types of customers and operating in different country. Financial markets are deal with stocks or shares, notes, mortgages, bonds and so on. Financial market also operates as the spot market or future market. Spot market deals in being bought for on the spot delivery within a few days, however, future market deals in being bought for on the future delivery at some future date such like a few months or a year in the future. There are various types markets in the financial markets. Money markets This is the short term financial market. Money market deals with the high liquid debt securities in which of the funds are borrowed for a short period of less than one year. Capital markets This is the long term finan cial market. Capital market is a financial market that deals with the stocks or shares, intermediate in which funds are loaned for a long period of one year or more than one year. Mortgage markets Mortgage market is a financial market that deals with loans on residential, commercial, industrial real estate and farmland. Consumer Credit Markets Consumer credit market is dealing with loans on autos and appliances, like education loan, vacations and so on. Primary markets This is the financial market in which corporations raise fund by issuing new securities or new shares. Secondary markets Secondary market is a financial market which is existing and already outstanding securities or other financial assets are traded among investors after they have been issued by the corporations. Initial public offering (IPO) markets This is for the new establisher who is first time offering securities or shares to the public. Private market Private market means tha t a financial transaction is worked out privately and directly between two parties without going to the public. 6.0 Transfer of Capital between Savers and Borrowers There are three types of ways to transfer the capital or funds between the savers and borrowers. 6.1 Direct transfer from savers to borrowers This method applies to a company issues and sells the stocks or bonds directly to the savers without go through any financial institution. So, the borrower will be the corporation who direct delivers the securities to the savers. The savers who are in turn the money to corporation. This is show the capital or fund directly transferred from savers to corporation. Indirect transfer from savers to borrowers through investment banking house This method indicates that the business corporation as a borrowers. The business corporations will issues the corporationà ¢ÃƒÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¡Ãƒâ€šÃ‚ ¬ÃƒÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¾Ãƒâ€šÃ‚ ¢s securities or shares to the investment banking house. The investment banking house will resells the corporationà ¢ÃƒÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¡Ãƒâ€šÃ‚ ¬ÃƒÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¾Ãƒâ€šÃ‚ ¢s shares to the savers or the money lender. The investment banking house will be the middle man and receive the fund from the money lender and give the money to the borrowers or the business corporation. 6.3 Indirect transfer from savers to borrowers through a financial intermediary This method takes place when a financial intermediary as a bank or a mutual fund obtains fund from savers by issuing its own securities or certificate of deposit to savers. After that, the financial intermediary uses the fund that collected from the savers to purchase and hold the securities of other corporations as an investment. The capital or fund that transfer from the savers to the financial intermediary when savers pay money to financial intermediary in exchanging for receiving certificate of deposit or securities issued by the financial intermediary. The financial intermediary will further transfer the fund to other corporation by paying money out of the fund to purchase securities of other corporation. Most of the savers will prefer to hold the securities and the deposit of the financial intermediary because they are more safe and liquid compare to the mortgages and loans. So, financial intermediary is efficiency of money and capital markets. 7.0 Investment Banking House Investment banking house is an organization that underwriting and distributes the new issue of corporationà ¢ÃƒÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¡Ãƒâ€šÃ‚ ¬ÃƒÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¾Ãƒâ€šÃ‚ ¢s securities to assist corporation obtain fund for financing. 7.1 Financial Intermediary Financial intermediary is a financial firm that are transfer the capital or funds from the savers to the borrowers. Normally, they will analyze the potential of the borrowers when they receive the application from the borrowers. They are helping the individual savers to diversify their fund investment, processing and collecting loans and pooling risk. There are several types of the financial intermediaries. Commercial banks Commercial bank is a financial institution that provides the service that accepting deposits and giving the business loans to the corporation. Commercial bank is different compare to the investment bank. Investment bank is assist the business corporation to raise the capital or fund from the savers but the commercial bank is providing loan or lent out the money to the borrowers. Saving and loan associations A savings and loan association is a financial institution that accepting saving deposits and making mortgage loans to the borrowers. Saving and l oan association is similar to bank. They have served individual savers and residential and commercial mortgage borrowers where they collect funds from many small money savers and they lend out to the house buyers and the other types of borrowers. They create the liquidity in the capital market. Mutual savings fund Mutual savings fund is almost similar with the savings and loan associations. They also accept savings from the individuals and then lend out the money for the long term basis to the home loaner and the consumers. Credit unions Credit union normally will apply in a smaller operation. That is designed for the special group or membership of the people in a particular company or association. Credit unions are make loans for the individuals like auto purchase, house improvement and house mortgage. Pension funds Pension fund is a retirement plans that provide by the corporation or government agencies. The pension fund is been invested for the long term growth, provides the pension for the employees when they reach the age of the retirement or the end of the working years. Life insurance companies Life insurances company is sell insurance products to their existing customers. They collect the payment of insurance in the annual premiums and then they invest these funds in the stocks, shares, bonds, real estate and mortgage. But they also provide the insurance cover to the consumer when the payment periods. Mutual funds Mutual fund is a financial intermediary that collects funds from the savers and then uses it to buy the stock, long term bonds and short term debt instruments issued by businesses or government units.

Verbal Communication And Nonverbal Communication - 831 Words

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Fast Food Is Becoming More Than Popular - 850 Words

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The United States of America is known to be the land of...

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Which Way to the Plain of Enlightenment Essay - 2182 Words

Meditation is defined as continued or extended thought; reflection; contemplation. With this in mind how does meditation become categorized under a school of thought? Meditation is different for every person; however there are ideas that stem from certain places. Two of the largest types of meditation are Buddhist meditation and Christian meditation. These large religions have ways in which they suggest to their members to meditate. With Christianity and Buddhism stemming from different parts of the world, would there origins be the main reason for their differences? Perhaps their teaching would have to do with the way that they teach their members to practice? Whatever the case, their methods have been routed in history and have been†¦show more content†¦He traveled to learn deep meditation and yogic practices. Then after years of trying different methods, while sitting under a Budhi tree, he found pure Enlightenment while meditating. 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Education of Deaf Children free essay sample

Compares mainstream special classrooms. Examined in terms of socialization, laws, teaching styles and development of communication skills. Mainstreaming verses Self-Contained Classrooms Children who are deaf or hard of hearing can usually be placed into regular classrooms with support services. The degree of extra attention and special services a child needs varies from slight to a full time interpreter. The Individuals with Disabilities Education Act (IDEA) gives every child the right to be educated in the least restrictive environment. This has led to a larger number of children being mainstreamed into regular classrooms. For hearing impaired children who are being taught oral communication, mainstreaming is absolutely the best placement for their education as soon as they are able to understand and be understood. Children with hearing impairments who are only being taught manual communication methods might be better placed in an auditorily handicapped classroom where manual..

Buyer Behaviour

Question: Discuss about the Article for Buyer Behaviour. Answer: Introduction The current report deals with the buying behaviour of customers regarding the choices of holiday destinations. It is evident that while running a business, the organization needs to be aware of like, dislike, culture, life style and other segments. Thus, customer behaviour is one of the important aspects, which should be considered carefully. The volume of sales entirely depends on customers, thus, it is necessary to know about the factors that influence customer behaviour. The current report revolves three different questionnaires that include the choice of customers. In addition, the respondents given by the customers is linked three different theories such as personality theory, motivational theory and demographic theory. Analyzing the behaviour of the respondents based on personality theories Ranking evaluative criteria are different The ranking evaluative criteria are different of each respondent as there have been multiple factors associated with the decisions made by the customers (Hartmann and Apaolaza-Ibez 2012). For instance, it can be mentioned that the first respondent has given 1 (very poor) to cost charged for the destination of Spain, France and Italy. Whereas the 2nd respondent marked 4 (good) and the 3rd respondent marked 1 (very poor). This action helps to learn that cost designed for option 1 is not affordable since majority of customers gave poor rating to the cost designed for option. Hence, the behavior of above two respondents who have issues with the cost charged for option 1 can be linked with one particular characteristic of Freuds psychoanalytical theory. The aspect comes in the form of ego (Jonason et al. 2012). According to this particular characteristic, people tend to follow the principles of reality (Vance, Siponen and Pahnila 2012). When a majority of people accepts the same fact of r eality balancing the demands of social approval, a common characteristic is usually found in those people. This indicates that those people are much familiar with reality. In addition, the respondent, who has given good rating to the option 1 is considered as extravagant. In human development theory proposed by Freud, the child who experienced a poor toilet training in the initial stage human development becomes extravagant in nature. Thus, it can be mentioned that the respondent who has given rated 5 to option 1 has inability in decision making and his/her id is more active than others. Choices of holiday destination are different The choices give by the respondents of holiday destination are different from each other. There has also been a certain factor, which largely influence the decision made by the respondents. According to the opinions given by Freud, the people who have unconscious drives and instincts and follow the pleasure of principles generally have active id (Hopwood et al. 2012). This means they become extravagant in nature. Hence, the respondent who has selected the option 2 (Las Vegas) is extravagant in nature. It is evident that Las Vegas is one of the expensive holiday destinations in the world. On the contrary, the respondent who has selected option 6 (Barossa Valley) has a unique human nature. The individual with this particular kind has experienced stringent toilet training at the initial stage of human development. This kind of people tend seek more benefits with at minimum budgets. Analyzing the behaviour of the respondents based on demographic theories Ranking evaluative criteria are different Unlike the data findings discussed above, demographical factors could also influence the decisions made by the respondents. For example, culture and gender are the analytical whose application by demographic has always been criticized in anthropology. The individual who has rated 1 to the charge applied for option 1 (Spain, France and Italy) might have less disposal income than the individual who rated 5 to the same. On the contrary, it has also been identified that culture is also one of the significant factor, which could influence the decision-making practice individual (Solomon, Russell-Bennett and Previte 2012).The respondents, who has rated 2 to the option 5 (Gold Cost) due to some cultural factors. For example, the individual who has culturally been fond of food would not prefer to give the high rating as the food is excluded from the budget. Conversely, the individual, who has rated 5 for the accommodation to the option 2 (Las Vegas) is belong to Asia. The people belong to As ia prefer high quality of products since the disposal income comparatively higher than the people belong to Africa. Choices of holiday destination are different As discussed above the holiday destination can also can be influenced by demographical factor. As mentioned by Paul and Rana (2012), persons culture could influence his/her responses to survey questions. For example, the respondent who has selected the option 1 for holiday destination is culturally different from the individual who has selected the option 2 (Las Vegas) for holiday destination. The respondent who selected the option 2 is grown up with high financial benefits. As mentioned by Sashi (2012), the individual who has high disposal income may prefer to select the expensive holiday place. For example, self-employed people may prefer choose expensive location like Las Vegas. Conversely, the respondent who has selected the option for holiday destination likely has low disposal income. The people with low or average income usually avoid expensive places; instead, they prefer to choose the location, which provides all required benefits at low affordable price. Thus, it can be men tioned that persons culture, gender and income could largely influence their life style. Analyzing the behaviour of the respondents based on motivation theories Ranking evaluative criteria are different It is identified that like personal and demographical factor, motivational factor could also influence life style of individual. This could result in decision-making. There have been different theories of motivation such as Maslows hierarchy of needs and Herzbergs motivational hygiene theory that can be linked with the decision given by the respondents to the options given in the questionnaire. There have been five different types of needs that people have namely self-actualization, esteem, belongingness, safety and physiological needs (Luchs and Mooradian 2012). The physiological needs can be linked with food, water and sex. Thus, it can be mentioned that the respondent who has rated 5 for food to the option 3 (Las Vegas) tends to look for physiological satisfaction such as food. On the contrary, the respondent who has rated 2 for activities to the option 3 tends to look for safety. As hardly an individual prefers to spend a fortnight on cruise. The person may think of their physica l security. If accident occurs during the vacation inside the cruise, the medical benefits may not available for the customers. Thus, due to fear of security, people tend to avoid option 2 (New Zealand) Choices of holiday destination are different Like rating evaluative criteria, the choice of holiday destination can also be linked with the motivational factors. As discussed above, some fundamental needs of people can be categorized by real-world situations. For example, the individual who has selected the option 2 for holiday destination prefers or wants belongingness. Las Vegas is one of the best places in the world, where people visit to enjoy and experience the life of Casino. People also go there to try thei8r luck and earn money. In addition, the choice of Las Vegas can also be linked with the physiological needs such as money. The people, who belong to an affluent family, go there to try their luck at Casino. Conversely, the respondent who has chosen option 3 (New Zealand) tends to satisfy physiological needs such as food. The option 3 is provided with inclusion of all meals. Thus, this element makes people understand, as they do not have compromise with meals. In addition, the respondent who has selected the option 1 ( Spain, France and Italy) tends to look for the opportunity to satisfy their esteem needs such as recognition and maintenance of high status. The option 1 provides multiple types of benefits that are highly expensive; thus, the individuals who look for recognition may choose this option. Recommendation Characteristics of likeliest customers As mentioned by Lipsman et al. (2012), customers are the major resource of an organization; thus while setting up a new business or developing the existing business, it is necessary for the organizations to focus on identifying the needs of people. At the time of developing a new product or launching a new product in the market, the marketers could delve in to the psychology of people. It is identified that psychological factors could largely influence the buying behaviour of individual. On the contrary, the demographical and personal factors could influence the purchasing decisions of people largely. For example, the individual who is grown up with money and wealth would probably prefer to go to expensive places in the world. The individual with this particular nature does not hesitate about the cost. Thus, to attract this type people, the marketers need to focus on their products and services. The marketers should develop a high quality of products and services that is beyond the p erception of the customers. On the contrary, the individuals who prefer required benefits at minimum price have average family income. Thus, to convince individual with this particular nature, the marketers need to increase the number of items with the package at affordable price. In addition, the organizations in tourism industry need to develop their variety of products and services. In addition, at the time of designing the variety, it is important to focus on both demographical and motivational factors. For instance, the old people, who belong to the age above 50, would rather prefer to select the retirement package. As mentioned by Venkatesh, Thong and Xu (2012), newly married people also prefer to go expensive places; thus, the marketers should emphasizes on the products and services. Technique of attracting the customers by learning and memory theories As mentioned by Ifinedo (2012) learning could involve a change in the content or in the organization of long term memory and behaviour. There have been two different part involved in the definition of learning theory. The first part of the definition deals with the facts that are usually known to people, thus, people could put them in the right place to use, whereas the second part of the definition deals with concrete behaviour. This statement can be understood by a suitable example; many people may avoid foods that they consumed shortly before falling ill. As mentioned by Deci and Ryan (2012) learning is not always based on knowledge. For example, it has been observed that sales the executives in one particular store could become nice to customers than others in another store. Thus, people must develop a preference or like for that particular store over other. Nevertheless, Manzoor (2012) commented that people may not have the ability or skills to develop a conscious explanation as to the reasons for peoples preference. Conclusion On the completion of the report, it can be added that most demographical and motivational factors are the major factors that largely influence the purchasing decision of customers. However, with the development and innovation, the organizations in every industry have become more concerned with buying behaviour of people. The organizations, in the recent time tend to develop their products and services analyzing the life style, preference, and income people. Moreover, the organizations that run their business in global market find it easy to place their products and services as global market is a large platform, where varieties of people exist. Lastly, it can be added tourism industry is one of the growing industry; thus, the organizations in this industry should pay a serious attention on high quality of products and services. Reference List: Deci, E.L. and Ryan, R.M., 2012. Motivation, personality, and development within embedded social contexts: An overview of self-determination theory.The Oxford handbook of human motivation, pp.85-107. Hartmann, P. and Apaolaza-Ibez, V., 2012. Consumer attitude and purchase intention toward green energy brands: The roles of psychological benefits and environmental concern.Journal of Business Research,65(9), pp.1254-126 Hopwood, C.J., Thomas, K.M., Markon, K.E., Wright, A.G. and Krueger, R.F., 2012. DSM-5 personality traits and DSMIV personality disorders.Journal of Abnormal Psychology,121(2), p.424. Ifinedo, P., 2012. Understanding information systems security policy compliance: An integration of the theory of planned behavior and the protection motivation theory.Computers Security,31(1), pp.83-95. Jonason, P.K., Webster, G.D., Schmitt, D.P., Li, N.P. and Crysel, L., 2012. The antihero in popular culture: Life history theory and the dark triad personality traits.Review of General Psychology,16(2), p.192. Lipsman, A., Mudd, G., Rich, M. and Bruich, S., 2012. The Power of Like.Journal of Advertising research,52(1), pp.40-52 Luchs, M.G. and Mooradian, T.A., 2012. Sex, personality, and sustainable consumer behaviour: Elucidating the gender effect.Journal of Consumer Policy,35(1), pp.127-144. Manzoor, Q.A., 2012. Impact of employees motivation on organizational effectiveness.Business management and strategy,3(1), p.1. Paul, J. and Rana, J., 2012. Consumer behavior and purchase intention for organic food.Journal of consumer Marketing,29(6), pp.412-422. Sashi, C.M., 2012. Customer engagement, buyer-seller relationships, and social media.Management decision,50(2), pp.253-272. Solomon, M., Russell-Bennett, R. and Previte, J., 2012.Consumer behaviour. Pearson Higher Education A Vance, A., Siponen, M. and Pahnila, S., 2012. Motivating IS security compliance: insights from habit and protection motivation theory.Information Management,49(3), pp.190-198 Venkatesh, V., Thong, J.Y. and Xu, X., 2012. Consumer acceptance and use of information technology: extending the unified theory of acceptance and use of technology.MIS quarterly,36(1), pp.157-178